Imagining and Crafting Desirable Futures: Exploring Alternative Methodologies to Shape Directions and Lead Transformations

During the event, the research results will be illustrated, organized according to three perspectives:
• Discussion on the application of innovative methodologies, techniques and tools based on Design Thinking to respond to complex challenges that the future places before us;
• Sharing of the pivotal role that artificial intelligence is having and potentially will have in the future of the creative process;
• Reflection on how Design Thinking is changing and is increasingly becoming a method for drawing, modeling and reflecting on the future as opposed to the more predictive approaches typical of technological development;

The different research lines are discussed and explored through debates developed in collaboration with Design Thinkers operating in different sectors, international guest speakers and the Design Thinking for Business Observatory Team.