Videos

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New short Videos by the Observatories are published in this section::
- Videos with animated graphs on the key topics of Digital Innovation illustrating main research data in just a few short minutes
- Highly communicative Infographic videos summarizing key annual findings on each topic
- Interviews to researchers, key roles, digital innovation experts

Videos can be purchased individually. Access to all of the web site’s Videos and premium contents (Publications, Webinars, Workshops, Streaming and Conference proceeding, Videos, …) requires a Full Premium Pass VIP subscription. SUBSCRIBE NOW Watch the videos with the Full Premium Pass VIP Subscription. For further information or questions about purchasing individual publications, please contact Giulia Corsico giulia.corsico@osservatori.net (+39 342 7576190)

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    Videos 02.14.2020

    Internet advertising: formats and devices

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    In a few short minutes the video describes the trend of the Italian Internet advertising market. In addition to overall market data, the video also provides a view of the various advertising formats and of single devices.
    Observatory Internet Media
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    Videos 11.29.2019

    The media and advertising market (2008-2018)

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    The video shows the trends of the Media market in Italy between 2008 and 2018, broken down into advertising and paid Media content segments, focused on the advertising market and the increasing importance of advertising revenue on the Internet.
    Observatory Internet Media
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    Videos 10.14.2019

    Media Transparency

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    Media Transparency is a very complicated matter that in recent years has been characterizing the advertising scenario. In a few minutes the video describes the 6 analysis dimensions of this complex issue: Viewability, Brand Safety/Brand Policy, Ad Fraud Prevention, Accredited Third Party Evaluation, Value Chain Fee and Rebate, Data Transparency.
    Observatory Internet Media
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    Videos 07.09.2019

    Internet advertising market concentration

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    The video describes the value of Internet advertising and in particular the market concentration dominated by few international players.
    Observatory Internet Media
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