Reports

1-12 of 12 results
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    Report 04.04.2019

    Mapping Design Thinking: Transformations, Applications and Evolutions

    FREE
    The report explores how Design Thinking is interpreted by consultants, adopted by innovators and evolved by startups.
    Observatory Design Thinking for Business
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    Report 12.13.2018

    B2c eCommerce: the market is growing, but does the value increase?

    €190.00
    +vat
    In a context where eCommerce is increasingly relevant and with a less restricted range of action, doubts and questions regarding the sustainability of the business now come clearly to light. The most important: the market is growing but does the value for companies that have accepted this challenge increase at the same time? And for the Country System?
    Observatory eCommerce B2c
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    Report 11.13.2018

    Internet Media: full speed ahead, but, all ahead?

    €190.00
    +vat
    2017 confirmed the importance of the Internet channel for the Media market as regards both the advertising component and the distribution of premium content. For online advertising income, growth dynamics are relevant, even if the sector is in the hands of a small number of players.
    Observatory Internet Media
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    Report 06.05.2018

    Startups in the Design Thinking Ecosystem

    €110.00
    +vat
    The ecosystem of startups active in the field of Design Thinking is still immature: • worldwide, only 150 startups supporting Design Thinking phases have been found; • overall, these startups have received 908 million dollars in funding (7 million on average); • almost all the startups support digitally-enabled service design; • the startups seem to rely on consolidated organizational structures (more than 10 employees) • Creative Confidence is the Design Thinking approach mostly supported by startups (66 out 0f 150)
    Observatory Design Thinking for Business
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    Report 05.25.2018

    4 kinds of Design Thinking

    €110.00
    +vat
    The detailed analysis of over 40 organizations providing advisory services based on the Design Thinking paradigm allow us to map 4 different and particular kinds of Design Thinking. More specifically, the case studies of 17 Design Studios, 6 Digital Agencies, 13 Strategic Consultants, and 11 Technology Developers demonstrate that the Design Thinking paradigm can assume different forms and interpretations according to the nature of the companies involved (service provider and client), the specific challenges, and the objectives of the innovation project: • Creative Problem Solving: Solving wicked problems adopting both analytical and intuitive thinking; • Sprint Execution: Delivering and testing viable products in order to learn from customers and improve the solution; • Creative Confidence: Engaging people to make them more confident with creative processes; • Innovation of Meaning: Envisioning new directions that aim at proposing meaningful experiences to people.
    Observatory Design Thinking for Business
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    Report 05.25.2018

    Design Thinking capabilities

    €110.00
    +vat
    The skills, competences and attitudes adopted by Service providers in offering Design Thinking services varied depending on the fact that they are adopting Creative Problem Solving, Sprint Execution, Creative Confidence or Innovation of Meanings. The survey conducted shows that 51% of the Service Providers adopt most of the time Design Thinking to manage innovation process and they suggest to reinforce different skills, competences and attitudes for each paradigm. In addition, the report shows the expected improvements in terms of skill, competences and attitudes that Innovators expect from the adoption of Design Thinking.
    Observatory Design Thinking for Business
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    Report 03.16.2018

    Which Kind of Design Thinking is right for you?

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    Design Thinking is rapidly diffusing. As a consequence, different interpretations of the same paradigm are emerging. Would you discover the kind of Design Thinking that is right for you?
    Observatory Design Thinking for Business
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    Report 01.16.2018

    B2C e-commerce market in Italy: we need vison, courage and perseverance!

    €190.00
    +vat
    B2C e-commerce is gradually taking on a more relevant role and its scope is becoming less restricted and circumscribed. This is increasingly the case in the Italian market, even though B2C e-commerce in this country has yet to reach a level of maturity that exists in other more developed markets abroad. In 2017, the Italian e-commerce demand grew by 17%, the number of web shoppers went up by 10% and its share of overall retail purchases now stands at 5.7%.
    Observatory eCommerce B2c
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    Report 10.30.2017

    Internet Media: it's time to measure up!

    €190.00
    +vat
    The advertising segment is worth 2.36 billion euros and is driving the Internet Media market, which grew by 11% in 2016. Internet Advertising is up against a challenge of its own. To take a leap in quality and attract more money, it must be prepared to parade its efficiency.
    Observatory Internet Media
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    Report 07.28.2016

    Internet Media: market scenario, current dynamics and opportunities for Media Companies

    €110.00
    +vat
    After years of contraction, in 2015 the Italian Media market shows a moderate growth, closing at 15.3 billion euros, in line with 2014 results. The highest growth is registered by Internet Media with nearly 2.3 billion euros, but what are the main current market phenomena and trends?
    Observatory Internet Media
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    Report 02.12.2016

    B2C E-Commerce: Comparing the International and Italian Markets

    €110.00
    +vat
    Taking as a benchmark the major European markets (UK, Germany, France and Spain), the USA, and the major Far Eastern markets (South Korea and Japan), these show markedly higher penetration rates for e-commerce than Italy, and slightly lower growth rates. Compared to the emerging markets (Brazil, India and Russia), Italy has a somewhat higher penetration rate and a generally lower growth rate. Italy occupies an anomalous position, having a growth rate in line with more mature markets, but a penetration rate only slightly above that in emerging markets. In other words, a market that is neither very dynamic nor very mature, but holding as yet untapped potential.
    Observatory eCommerce B2c
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    Report 09.15.2015

    Internet Media: Market overview and challenges for the Media Company

    €110.00
    +vat
    In 2014, the overall market of media closed the year at 15.2 billion Euros, a drop of 1% on 2013. The market of internet media is still growing, nearly at 2 billion Euros, therefore reaching 14% of all channels. Looking at the advertising part, the internet has been the second channel in terms of advertising for the last two years in Italy, having overtaken press in 2013. In 2015, it is potentially worth 30% of the total advertising market.
    Observatory Internet Media
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