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B2c eCommerce penetration in IT and consumer electronics in Italy, 2013-2018


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  • Date September 10, 2019
  • Observatory eCommerce B2c
  • Language English
  • Function Marketing/Communications Sales/Services 


The line chart shows the value timeline of the B2c eCommerce penetration rate of IT and consumer electronics (telephony, computer, tv, appliances, consumables, ...) on total Retail purchases (online + offline) in Italy. Note: the value refers to online B2c eCommerce platform transactions, including VAT and net of returns.