Publications

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    Report 04.03.2019

    Omnichannel Customer Experience: the way to maturity

    €190.00
    +vat
    The goal of the Report is to present in detail the pillars of reference at the base of a company transformation in omnichannel terms (Strategy and Vision, Organization, Data, Technology), outlining how companies should be structured and change the organization to ensure users have an integrated and consistent experience across different touchpoints. The report also provides a description of the goals and possible benefits of an approach of this type and related result measuring KPI.
    Observatory Omnichannel Customer Experience
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    Report 12.13.2018

    B2c eCommerce: the market is growing, but does the value increase?

    €190.00
    +vat
    In a context where eCommerce is increasingly relevant and with a less restricted range of action, doubts and questions regarding the sustainability of the business now come clearly to light. The most important: the market is growing but does the value for companies that have accepted this challenge increase at the same time? And for the Country System?
    Observatory eCommerce B2c
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    Infographics 11.28.2018

    Omnichannel Customer Experience: the road to maturity

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    Consumer purchases are increasingly made through a variety of channels, at any time and place. To face these changes Italian companies are required to develop Omnichannel Customer Experience strategies, rethinking and integrating touchpoints and designing data-driven marketing, communication, and sales initiatives. The infographic shows the “pillars” on which a mature customer relationship strategy must be founded.
    Observatory Omnichannel Customer Experience
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    Infographics 10.15.2018

    eCommerce B2c: the market increases, but does the value grow?

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    The growth of eCommerce B2c in Italy continues: the value of online purchases in 2018 exceeds 27.4 billion euros, with a 16% increase compared to 2017. In absolute value the market is worth 3.8 billion euros, the highest ever. In a context where eCommerce is increasingly relevant and the range of action is less restricted, doubts and questions on the business sustainability arise with increasing force. The most relevant: the market increases, but does the value for companies that have accepted this challenge grow accordingly? And for the Country system?
    Observatory eCommerce B2c
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    Report 07.16.2018

    Supply Chain Finance: towards new perspectives

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    Despite the economic upturn, Italy still has the dubious honour of having the largest potential market for Supply Chain Finance in Europe. How is the market (potential and served) for SCF solutions evolving in Italy and in Europe? What business models do the new startups in the sector use? How can new players, such as logistics service providers, find business opportunities in SCF? What is the evolutionary outlook for SCF, considering the impact of digital innovation?
    Observatory Supply Chain Finance
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    Infographics 03.15.2018

    Supply Chain Finance: towards new perspectives

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    There are new, innovative solutions appearing on the market, how do I choose the best one for my business? What role do new participants, such as logistics service providers, play? Technology for SCF: is it an enabler, or a strategic component? What are the current trends, in what directions are things evolving?
    Observatory Supply Chain Finance
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    Report 01.16.2018

    B2C e-commerce market in Italy: we need vison, courage and perseverance!

    €190.00
    +vat
    B2C e-commerce is gradually taking on a more relevant role and its scope is becoming less restricted and circumscribed. This is increasingly the case in the Italian market, even though B2C e-commerce in this country has yet to reach a level of maturity that exists in other more developed markets abroad. In 2017, the Italian e-commerce demand grew by 17%, the number of web shoppers went up by 10% and its share of overall retail purchases now stands at 5.7%.
    Observatory eCommerce B2c
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    Infographics 11.22.2017

    B2C e-commerce market in Italy: we need vision, courage and perseverance!

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    B2C E-commerce is progressively becoming more relevant and, across the world, its scope has gradually become less restricted or confined. This is increasingly the case in the Italian market, even though B2C e-commerce in this country has yet to reach a level of maturity that exists in other more developed markets abroad. In 2017, the Italian e-commerce demand grew by 17%, the number of web shoppers went up by 10% and its share of overall retail purchases now stands at 5.7%.
    Observatory eCommerce B2c
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    Infographics 09.25.2017

    Food & Grocery in Italy: has e-commerce delivered?

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    Food is at the top of the list in every shopping basket in Italy, but e-commerce has yet to take off in this sector. In 2017, the online Food & Grocery market was worth 812 million euros (up by 37%), a measly 0.5% of overall retail purchases in the sector.
    Observatory eCommerce B2c
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    Slide Booklets 09.25.2017

    Food & Grocery in Italy: has e-commerce delivered?

    €190.00
    +vat
    Food is at the top of the list in every shopping basket in Italy. But e-commerce has yet to take off in this sector. There are probably all sorts of reasons, but the main one is that there is no real offer. To pass its test and show its maturity, the offer must come up with initiatives providing nation-wide cover and a more or less homogenous service. The report presents the data of the e-commerce market for Food & Grocery: the value of purchases by Italians - by main sector and individual segment - and the weighting of the sector within e-commerce. Finally, it examines innovation within each phase of the consumer journey in the Food sector.
    Observatory eCommerce B2c
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    Report 09.22.2017

    Supply Chain Finance: tomorrow is already here!

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    The Italian context appears to be extremely attractive for the Supply Chain Finance market, especially due to the outstanding amount of working capital of Italian companies. However, some elements of investigation are necessary. Who are different actors that are entering this world? Which are their business models? Which are the costs and benefits of SCF solutions? How does a company choose the best solution for their suppliers? Which are the different sources of information that need to be taken into account when implementing a SCF solution?
    Observatory Supply Chain Finance
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    Infographics 07.20.2017

    Supply Chain Finance: Tomorrow is already here!

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    What is the value of the Net Operating Working Capital of Italian companies? How is it broken down? What is the cash to cash value of Italian companies? What is it composed of? What does it look like when compared to the European situation? What is the Value of the SCF potential and served markets? What approach do startups have to SCF?
    Observatory Supply Chain Finance
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    Infographics 03.20.2017

    Food online: it whets my appetite!

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    Food&Grocery is one of the sectors of highest interest in the Italian B2c eCommerce scenario, both for the huge and still unexpressed potential and for the ferment going on in the offering sector over the last two years. In 2016 the eCommerce in Food&Grocery market, that is what Italian consumers purchase on both Italian and International sites, is worth 575 million euros, + 30% compared to 2015.
    Observatory eCommerce B2c
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    Infographics 02.03.2017

    Technologic and digital innovation for ever more SMART logistics

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    What are the main figures and scenarios of third party logistics in Italy? What are the new paradigms and services within the logistics offering? In the shift from multichannel to omnichannel, what are the possible logistics models and their integration with traditional channels? What are the evolution scenarios? Which technologic and digital innovations are changing the face of logistics today?
    Observatory Contract Logistics “Gino Marchet”
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    Infographics 12.23.2016

    Fashion online: a trend-setting channel

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    In 2016 the eCommerce in Fashion market, what Italian consumers purchased from Italian and international sites, exceeds 1.8 billion euros, with an absolute value increase of 365 million euros (+25%) compared to 2015. In the product eCommerce sector Fashion is second only to technology and electronics: it counted for 6% in 2012 and today, in 2016, it is just under 10%.
    Observatory eCommerce B2c
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