Publications

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    Report 04.03.2019

    Omnichannel Customer Experience: the way to maturity

    €190.00
    +vat
    The goal of the Report is to present in detail the pillars of reference at the base of a company transformation in omnichannel terms (Strategy and Vision, Organization, Data, Technology), outlining how companies should be structured and change the organization to ensure users have an integrated and consistent experience across different touchpoints. The report also provides a description of the goals and possible benefits of an approach of this type and related result measuring KPI.
    Observatory Omnichannel Customer Experience
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    Report 12.20.2018

    Cloud Transformation: evolving towards the agile organization with clouds

    €190.00
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    The Cloud is entering a new age of maturity, companies perceive its digital innovation enabling value and design their transformation path with increasing awareness. IT systems have become complex and technologically heterogeneous, evolving into Hybrid and Multi Cloud environments. This has introduced new challenges for companies that, to respond to change must reach the right level of technologic and organizational. agility
    Observatory Cloud Transformation
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    Report 12.13.2018

    B2c eCommerce: the market is growing, but does the value increase?

    €190.00
    +vat
    In a context where eCommerce is increasingly relevant and with a less restricted range of action, doubts and questions regarding the sustainability of the business now come clearly to light. The most important: the market is growing but does the value for companies that have accepted this challenge increase at the same time? And for the Country System?
    Observatory eCommerce B2c
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    Infographics 11.28.2018

    Omnichannel Customer Experience: the road to maturity

    FREE
    Consumer purchases are increasingly made through a variety of channels, at any time and place. To face these changes Italian companies are required to develop Omnichannel Customer Experience strategies, rethinking and integrating touchpoints and designing data-driven marketing, communication, and sales initiatives. The infographic shows the “pillars” on which a mature customer relationship strategy must be founded.
    Observatory Omnichannel Customer Experience
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    Infographics 10.15.2018

    eCommerce B2c: the market increases, but does the value grow?

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    The growth of eCommerce B2c in Italy continues: the value of online purchases in 2018 exceeds 27.4 billion euros, with a 16% increase compared to 2017. In absolute value the market is worth 3.8 billion euros, the highest ever. In a context where eCommerce is increasingly relevant and the range of action is less restricted, doubts and questions on the business sustainability arise with increasing force. The most relevant: the market increases, but does the value for companies that have accepted this challenge grow accordingly? And for the Country system?
    Observatory eCommerce B2c
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    Infographics 10.10.2018

    Cloud Transformation: evolving towards the agile organization with clouds

    FREE
    The Cloud is entering a new age of maturity, companies perceive its digital innovation enabling value and design their transformation path with increasing awareness. IT systems have become complex and technologically heterogeneous, evolving into Hybrid and Multi Cloud environments. This has introduced new challenges for companies that, to respond to change must reach the right level of technologic and organizational. agility.
    Observatory Cloud Transformation
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    Infographics 02.01.2018

    Cloud Transformation: a PaaS for the future

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    Digital transformation is all over today's business models. In response, Cloud Computing is positioning itself as a game-changer in terms of cost and time-to-market for introducing new technologies. Companies must grasp the opportunity, not just adapting their information systems, but also skills and working methods.
    Observatory Cloud Transformation
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    Report 01.16.2018

    B2C e-commerce market in Italy: we need vison, courage and perseverance!

    €190.00
    +vat
    B2C e-commerce is gradually taking on a more relevant role and its scope is becoming less restricted and circumscribed. This is increasingly the case in the Italian market, even though B2C e-commerce in this country has yet to reach a level of maturity that exists in other more developed markets abroad. In 2017, the Italian e-commerce demand grew by 17%, the number of web shoppers went up by 10% and its share of overall retail purchases now stands at 5.7%.
    Observatory eCommerce B2c
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    Infographics 11.22.2017

    B2C e-commerce market in Italy: we need vision, courage and perseverance!

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    B2C E-commerce is progressively becoming more relevant and, across the world, its scope has gradually become less restricted or confined. This is increasingly the case in the Italian market, even though B2C e-commerce in this country has yet to reach a level of maturity that exists in other more developed markets abroad. In 2017, the Italian e-commerce demand grew by 17%, the number of web shoppers went up by 10% and its share of overall retail purchases now stands at 5.7%.
    Observatory eCommerce B2c
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    Infographics 09.25.2017

    Food & Grocery in Italy: has e-commerce delivered?

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    Food is at the top of the list in every shopping basket in Italy, but e-commerce has yet to take off in this sector. In 2017, the online Food & Grocery market was worth 812 million euros (up by 37%), a measly 0.5% of overall retail purchases in the sector.
    Observatory eCommerce B2c
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    Slide Booklets 09.25.2017

    Food & Grocery in Italy: has e-commerce delivered?

    €190.00
    +vat
    Food is at the top of the list in every shopping basket in Italy. But e-commerce has yet to take off in this sector. There are probably all sorts of reasons, but the main one is that there is no real offer. To pass its test and show its maturity, the offer must come up with initiatives providing nation-wide cover and a more or less homogenous service. The report presents the data of the e-commerce market for Food & Grocery: the value of purchases by Italians - by main sector and individual segment - and the weighting of the sector within e-commerce. Finally, it examines innovation within each phase of the consumer journey in the Food sector.
    Observatory eCommerce B2c
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    Report 04.26.2017

    Managing Cloud projects and the impact on IT management

    €110.00
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    Effectively introducing the Cloud within the company means embarking upon an evaluation procedure taking into consideration variables of different nature. In the course of the 2015 Research, the Cloud &ICT as a Service Observatory developed an analysis model called Cloud Project Framework that identifies technologic, organizational and business variables that are triggered when moving to as a Service information model from a traditional one and the critical aspects encountered when making this change.
    Observatory Cloud Transformation
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    Infographics 04.07.2017

    IT governance: revolution in progress!

    FREE
    The Digital Transformation demands IT managerships to undertake a considerable effort in making the company IT system evolve consistently, changing how the application portfolio that support the business is governed and evolves. This implies new decision criteria, architectural models, processes and methodologies that represent the new challenges faced by CIOs today.
    Observatory Cloud Transformation
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    Infographics 03.20.2017

    Food online: it whets my appetite!

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    Food&Grocery is one of the sectors of highest interest in the Italian B2c eCommerce scenario, both for the huge and still unexpressed potential and for the ferment going on in the offering sector over the last two years. In 2016 the eCommerce in Food&Grocery market, that is what Italian consumers purchase on both Italian and International sites, is worth 575 million euros, + 30% compared to 2015.
    Observatory eCommerce B2c
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    Report 03.07.2017

    The market, adoption tracks, variables involved

    €110.00
    +vat
    Italian companies show greater maturity in approaching the Cloud compared to the past, but in what way are large companies and SMBs responding to the challenges and opportunities resulting from these solutions? What organizational and technologic changes are needed for Cloud migration? How is the offering supply chain evolving?
    Observatory Cloud Transformation
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