Publications

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    Report 06.06.2020

    Smart Home: Home is where the IoT is

    €190.00
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    The home is one of the most dynamic fields in IoT, with some of the highest market growth rates (+40% compared to 2018, now worth €520 million). But if we compare the absolute value with other countries such as Germany, the UK or France, Italy is still some way behind. Consumers are playing an increasingly important role: the level of awareness is growing, as is the number of users who install their own devices, and those who actually use the smart functions in objects they have purchased. This opens up considerable growth prospects for companies operating in this market.
    Observatory Internet of Things
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    Report 06.06.2020

    Blockchain & Distributed Ledger: Unlocking the potential of the Internet of Value

    €190.00
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    What happened in the Blockchain and Distributed Ledger world during 2019? Numerous projects have undergone consolidation and the technologies continue to evolve. Blockchain and Distributed Ledger are now considered major technologies for the future, but how are companies and governments preparing to leverage the benefits?
    Observatory Blockchain & Distributed Ledger
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    Report 05.22.2020

    Internet of Things: Innovation starts here

    €190.00
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    In 2019 the Internet of Things market in Italy reached a value of €6.2 billion, with a growth rate of 24% compared to 2018, in line – in absolute terms – with the results from the previous year (+€1.2 billion). The growth rate is consistent with other western countries, which stands – according to most analysts – between 20% and 25%.
    Observatory Internet of Things
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    Report 04.30.2020

    B2c eCommerce: The growth and innovation engine in Retail!

    €190.00
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    The importance of eCommerce in Italy continues to grow. Although it still accounts for “only” 7% of total purchases, it is responsible for over half of Retail growth. If well managed, the channel offers numerous growth opportunities to companies, both commercial and non-commercial.
    Observatory eCommerce B2c
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    Report 02.24.2020

    Industry 4.0: People at the core of the revolution

    €110.00
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    The 2018-2019 Research at the Industry 4.0 Observatory added a new chapter, dedicated to the human factor: in addition to the “Skills” topic, this year we also considered the topic of organization, in the dual meanings of macro organization and micro organization; in fact, digital technologies change the type of contribution required from workers (from manual to intellectual), the dynamics of decision making (from prescriptive/centralized to adaptive/distributed) and the interaction between people (towards greater multifunctionality and collaboration).
    Observatory Industry 4.0
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    Infographics 01.16.2020

    Internet Media: Conquering new territory

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    The overall media sector in Italy recorded negative figures once again in 2018 (-2%), due largely to a sharp drop in revenue from the sale of paid content (-8%). But how is the Internet Media market faring in all of this?
    Observatory Internet Media
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    Report 01.16.2020

    Internet Media: Conquering new territory

    €190.00
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    How is the Media market faring in Italy? 2018 confirmed the importance of Internet channels in the digital Media market, in terms of both advertising revenue, worth €2.98 billion, and sales of paid media content, around €270 million.
    Observatory Internet Media
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    Infographics 11.27.2019

    Happy Birthday Internet (of Things)

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    In 2018 the Internet of Things market in Italy achieved a turnover of €5 billion, a 35% increase on 2017, fuelled by both the more consolidated applications that use “traditional” cellular connectivity (+27%) and by those that use other communication technologies (+47%).
    Observatory Internet of Things
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    Report 11.27.2019

    Happy Birthday Internet (of Things)

    €190.00
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    2018 was a very positive year for the Internet of Things market in Italy. It maintained an excellent growth rate (+35%), to reach a value of €5 billion by end of year. Companies are showing increasing interest in the topic; creating internal departments and managerial roles dedicated to the IoT and taking business initiatives with an open innovation rationale.
    Observatory Internet of Things
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    Report 11.25.2019

    The Internet of Value Universe, through the Blockchain galaxies

    €190.00
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    Has the cryptocurrency bubble burst? 2018 was marked by a freefall of cryptocurrency values, referred to by the Blockchain community as the “crypto winter. But winter did not arrive for the technology behind cryptocurrencies; Blockchain continues to arouse a lot of interest among companies. The Blockchain & Distributed Ledger Observatory studied the phenomenon in all its components during 2018, starting with an analysis of Distributed Ledger systems, to move on to the more general concept of the “Internet of Value”.
    Observatory Blockchain & Distributed Ledger
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    Report 11.15.2019

    Augmented & Virtual Reality: an opportunity for the Industrial world

    €190.00
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    The report is aimed at presenting industrial applications of augmented and virtual reality. In the first chapter, augmented and virtual reality technologies are introduced together with other combinations of the real and the virtual worlds that have been lastly emerging: mixed reality, augmented virtuality, extended reality. Then, the key elements to realise industrial applications are illustrated: hardware (AR/VR devices), software (AR/VR platforms), and the role of users (i.e.workers). Industry 4.0 observatory has identified seven main areas of applications of AR/VR technologies based on a database of 170 AR/VR projects gathered during the last five years of research. So, the report provides examples of such applications, highlighting the general benefits obtained from the AR/VR projects.
    Observatory Industry 4.0
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    Graphs 10.22.2019

    Media market value in Italy, 2008-2018

    €40.00
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    The graph shows the Media market value in Italy, estimated by the Internet Media Observatory, in 2008, 2009, 2010, 2011, 2012, 2013, 2014, 2015, 2016, 2017, 2018.
    Observatory Internet Media
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    Graphs 10.22.2019

    Media market value in Italy, split by pay and advertising, 2008-2018

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    The graph shows the Media market value in Italy split by pay and advertising, estimated by the Internet Media Observatory, in 2008, 2009, 2010, 2011, 2012, 2013, 2014, 2015, 2016, 2017, 2018.
    Observatory Internet Media
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    Graphs 10.22.2019

    The advertising market in Italy, split by media type, 2008-2018

    €40.00
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    The graph shows the value of the advertising market in Italy split by media, estimated by Internet Media Observatory, in 2008, 2009, 2010, 2011, 2012, 2013, 2014, 2015, 2016, 2017, 2018.
    Observatory Internet Media
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    Graphs 10.22.2019

    The advertising market in Italy, split by media type, 2018

    €40.00
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    The graph shows the value of the advertising market in Italy split by media, estimated by Internet Media Observatory, in 2008, 2009, 2010, 2011, 2012, 2013, 2014, 2015, 2016, 2017, 2018.
    Observatory Internet Media
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