Publications

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    Infographics 01.27.2020

    At full Mobile speed!

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    A good piece of news is that Mobile technology is no longer just a “trend” for Italian companies. The Observatory’s 2018 research has, in fact, identified a variety of data witnessing the growing maturity of companies in using this channel to support their communication, marketing, sales, and customer care strategies or in other terms, the customer relationship process. Research findings can therefore be summarized by the expression “At full Mobile speed!”.
    Observatory Mobile B2c Strategy
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    Infographics 12.13.2019

    Welcome to the Supply Chain Finance collaborative arena

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    The Italian Supply Chain Finance market is one of the biggest in Europe: how can financiers serve an interesting sector such as that of SMBs? What role does technology play in this environment?
    Observatory Supply Chain Finance
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    Infographics 11.27.2019

    Happy Birthday Internet (of Things)

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    In 2018 the Internet of Things market in Italy achieved a turnover of €5 billion, a 35% increase on 2017, fuelled by both the more consolidated applications that use “traditional” cellular connectivity (+27%) and by those that use other communication technologies (+47%).
    Observatory Internet of Things
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    Infographics 10.24.2019

    Innovative Payments: mobile and beyond

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    Mobile Payment & Commerce continues to drive New Digital Payments, which by now are worth €80 billion overall. New innovations are emerging in the area of digital payments which will give rise to new services and to the transformation of the user experience for consumers in stores.
    Observatory Innovative Payments
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    Infographics 05.21.2019

    Smart Home: Look who’s talking!

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    During 2018 the Smart Home market in Italy reached a value of €380 million, registering extremely high growth (+52% compared to 2017) in the wake of smart home speakers, which were finally launched on the Italian market.
    Observatory Internet of Things
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    Infographics 04.13.2018

    Internet of Things: connected or extinct!

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    2017 has been a very good year for the Internet of Things (IoT), both in Italy and at international level. We are increasingly convinced that what was the potentiality of this fascinating paradigm has now been transformed into essential elements that cannot be ignored by any players, in every sector.
    Observatory Internet of Things
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    Infographics 03.15.2018

    Supply Chain Finance: towards new perspectives

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    There are new, innovative solutions appearing on the market, how do I choose the best one for my business? What role do new participants, such as logistics service providers, play? Technology for SCF: is it an enabler, or a strategic component? What are the current trends, in what directions are things evolving?
    Observatory Supply Chain Finance
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    Infographics 03.07.2018

    Mobile Payment & Commerce: Fasten your seatbelts!

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    2017 saw increasing curiosity and interest among Italians in Mobile Payment & Commerce. Mobile Proximity Payment started to become a reality due to investments made in advertising, and to the entry into the Italian market of some big international players. Mobile Commerce is taking an ever-increasing share of the online purchasing pie.
    Observatory Innovative Payments
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    Infographics 02.16.2018

    No one is missing (almost): The Smart Home opens its doors

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    In the course of 2017 the Smart Home market in Italy reached 250 million euros, registering a very high growth (+35% from 2016). Security, heating and connected appliance management drive the sector.
    Observatory Internet of Things
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    Infographics 02.14.2018

    An ever more Mobile customer journey: ready for the next level?

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    Adoption of Mobile technology is growing among both consumers and companies. 42% of Mobile Surfers is making purchases also through their Smartphone and so in 2017 the weight of Mobile Commerce on total increased to 25% (up from 65% of the previous year). The growth of investments in Advertising on Smartphone by Businesses is also in the double digit range (+49%) with over one billion euros. Only one out of twenty five companies does not yet have a site optimized for mobile viewing, and no less than nine out of ten have developed at least one Mobile Application to provide services to their customers.
    Observatory Mobile B2c Strategy
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    Infographics 11.28.2017

    Digital b2b: the basis for a digital Italy

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    The time has come to go beyond single project “silos”-type digitalisation, or single company, “monad”-type, digitalisation, to concentrate on a truly integrated digital ecosystem, “Digital B2B”, laying sound foundations for digital transformation within Italy.
    Observatory Digital B2b
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    Infographics 09.06.2017

    Internet of Things: beyond objects, towards services

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    The time has come to go beyond the current level of connection of objects, to shift the attention to the services they enable. To do so it is necessary to know how to identify the right strategies to valorise the data collected by the connected objects, which withholds huge potential, still largely unexplored.
    Observatory Internet of Things
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    Infographics 07.28.2017

    Smart Home: Internet of Things in the household

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    Market, offer, data and consumers: what are the main Smart Home advancements in Italy and abroad?
    Observatory Internet of Things
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    Infographics 07.20.2017

    Supply Chain Finance: Tomorrow is already here!

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    What is the value of the Net Operating Working Capital of Italian companies? How is it broken down? What is the cash to cash value of Italian companies? What is it composed of? What does it look like when compared to the European situation? What is the Value of the SCF potential and served markets? What approach do startups have to SCF?
    Observatory Supply Chain Finance
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    Infographics 06.09.2017

    Mobile payment and commerce: conquering the world

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    There is growing interest at global level towards Mobile Payment & Commerce: Mobile Remote Commerce is by now consolidated but Mobile Proximity Payment has yet to prove its potential. “New” Digital Payments in Italy keep growing, and in 2016 have demonstrated they can be the engine that brings Italians closer to electronic payments, replacing cash.
    Observatory Innovative Payments
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