Publications

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    Infographics 05.21.2019

    Smart Home: Look who’s talking!

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    During 2018 the Smart Home market in Italy reached a value of €380 million, registering extremely high growth (+52% compared to 2017) in the wake of smart home speakers, which were finally launched on the Italian market.
    Observatory Internet of Things
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    Infographics 10.15.2018

    eCommerce B2c: the market increases, but does the value grow?

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    The growth of eCommerce B2c in Italy continues: the value of online purchases in 2018 exceeds 27.4 billion euros, with a 16% increase compared to 2017. In absolute value the market is worth 3.8 billion euros, the highest ever. In a context where eCommerce is increasingly relevant and the range of action is less restricted, doubts and questions on the business sustainability arise with increasing force. The most relevant: the market increases, but does the value for companies that have accepted this challenge grow accordingly? And for the Country system?
    Observatory eCommerce B2c
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    Infographics 04.13.2018

    Internet of Things: connected or extinct!

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    2017 has been a very good year for the Internet of Things (IoT), both in Italy and at international level. We are increasingly convinced that what was the potentiality of this fascinating paradigm has now been transformed into essential elements that cannot be ignored by any players, in every sector.
    Observatory Internet of Things
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    Infographics 03.07.2018

    Mobile Payment & Commerce: Fasten your seatbelts!

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    2017 saw increasing curiosity and interest among Italians in Mobile Payment & Commerce. Mobile Proximity Payment started to become a reality due to investments made in advertising, and to the entry into the Italian market of some big international players. Mobile Commerce is taking an ever-increasing share of the online purchasing pie.
    Observatory Innovative Payments
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    Infographics 02.16.2018

    No one is missing (almost): The Smart Home opens its doors

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    In the course of 2017 the Smart Home market in Italy reached 250 million euros, registering a very high growth (+35% from 2016). Security, heating and connected appliance management drive the sector.
    Observatory Internet of Things
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    Infographics 11.22.2017

    B2C e-commerce market in Italy: we need vision, courage and perseverance!

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    B2C E-commerce is progressively becoming more relevant and, across the world, its scope has gradually become less restricted or confined. This is increasingly the case in the Italian market, even though B2C e-commerce in this country has yet to reach a level of maturity that exists in other more developed markets abroad. In 2017, the Italian e-commerce demand grew by 17%, the number of web shoppers went up by 10% and its share of overall retail purchases now stands at 5.7%.
    Observatory eCommerce B2c
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    Infographics 09.25.2017

    Food & Grocery in Italy: has e-commerce delivered?

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    Food is at the top of the list in every shopping basket in Italy, but e-commerce has yet to take off in this sector. In 2017, the online Food & Grocery market was worth 812 million euros (up by 37%), a measly 0.5% of overall retail purchases in the sector.
    Observatory eCommerce B2c
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    Infographics 09.06.2017

    Internet of Things: beyond objects, towards services

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    The time has come to go beyond the current level of connection of objects, to shift the attention to the services they enable. To do so it is necessary to know how to identify the right strategies to valorise the data collected by the connected objects, which withholds huge potential, still largely unexplored.
    Observatory Internet of Things
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    Infographics 07.28.2017

    Smart Home: Internet of Things in the household

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    Market, offer, data and consumers: what are the main Smart Home advancements in Italy and abroad?
    Observatory Internet of Things
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    Infographics 06.09.2017

    Mobile payment and commerce: conquering the world

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    There is growing interest at global level towards Mobile Payment & Commerce: Mobile Remote Commerce is by now consolidated but Mobile Proximity Payment has yet to prove its potential. “New” Digital Payments in Italy keep growing, and in 2016 have demonstrated they can be the engine that brings Italians closer to electronic payments, replacing cash.
    Observatory Innovative Payments
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    Infographics 03.20.2017

    Food online: it whets my appetite!

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    Food&Grocery is one of the sectors of highest interest in the Italian B2c eCommerce scenario, both for the huge and still unexpressed potential and for the ferment going on in the offering sector over the last two years. In 2016 the eCommerce in Food&Grocery market, that is what Italian consumers purchase on both Italian and International sites, is worth 575 million euros, + 30% compared to 2015.
    Observatory eCommerce B2c
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    Infographics 02.03.2017

    Technologic and digital innovation for ever more SMART logistics

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    What are the main figures and scenarios of third party logistics in Italy? What are the new paradigms and services within the logistics offering? In the shift from multichannel to omnichannel, what are the possible logistics models and their integration with traditional channels? What are the evolution scenarios? Which technologic and digital innovations are changing the face of logistics today?
    Observatory Contract Logistics “Gino Marchet”
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    Infographics 12.23.2016

    Fashion online: a trend-setting channel

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    In 2016 the eCommerce in Fashion market, what Italian consumers purchased from Italian and international sites, exceeds 1.8 billion euros, with an absolute value increase of 365 million euros (+25%) compared to 2015. In the product eCommerce sector Fashion is second only to technology and electronics: it counted for 6% in 2012 and today, in 2016, it is just under 10%.
    Observatory eCommerce B2c
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    Infographics 12.23.2016

    eCommerce B2c in Italy: the supply graduation test

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    How much is B2c eCommerce worth in Italy? How many Italian online consumers are there? What emerges from the comparison between Italy and major international markets? What are the most used payment methods? What is the role of mobile devices in the purchasing process of Italians? What are the elements for a successful customer experience and what are the main innovation areas within B2c eCommerce?
    Observatory eCommerce B2c
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    Infographics 04.15.2016

    Internet of Things: the future is already here!

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    The growth rate of the Internet of Things market in Italy is excellent, reaching 2 billion euros at the end of 2015. Still too soon to say it has “exploded”, but “turning point” conditions are all in place.
    Observatory Internet of Things
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