Publications

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    Slide Booklets 09.25.2017

    Food & Grocery in Italy: has e-commerce delivered?

    €190.00
    +vat
    Food is at the top of the list in every shopping basket in Italy. But e-commerce has yet to take off in this sector. There are probably all sorts of reasons, but the main one is that there is no real offer. To pass its test and show its maturity, the offer must come up with initiatives providing nation-wide cover and a more or less homogenous service. The report presents the data of the e-commerce market for Food & Grocery: the value of purchases by Italians - by main sector and individual segment - and the weighting of the sector within e-commerce. Finally, it examines innovation within each phase of the consumer journey in the Food sector.
    Observatory eCommerce B2c
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    Slide Booklets 01.24.2017

    Overview of digital innovation in Retail: people, technologies, experiences

    €110.00
    +vat
    To face new challenges such as consumer digitalization and competition from Dot-Coms, Italian Retail needs to design an innovation strategy. Innovation is not only based on competences and standardized mechanisms but also on talent, disposition to change and unconventional contamination mechanisms open to external players (such as startups).
    Observatory Digital Innovation in Retail
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    Slide Booklets 12.06.2016

    The digital innovations supporting omni-channel at leading Italian retailers

    €110.00
    +vat
    To effectively manage customer relationships, it is important for retailers to develop an omni-channel strategy that includes combined and integrated use of physical, online and mobile channels.
    Observatory Digital Innovation in Retail
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    Slide Booklets 12.02.2016

    The B2C E-Commerce market in Italy

    €110.00
    +vat
    B2C eCommerce continues to grow in 2016: +18% with a turnover of nearly 20 billion euros. The penetration of eCommerce on total Retail purchases rose to 5%. This result is partially satisfactory, since also in 2016 we haven’t recovered market share with respect to the main international markets comparable to ours (UK, France and Germany), where eCommerce penetration is two to four times higher. The Report provides the value of the eCommerce B2c market, the value of Export, the value of Import, and the penetration rate of eCommerce B2c, both overall and detailed by market sector. Additionally, the report shows a snapshot of the Italian supply market and identifies major areas of innovation.
    Observatory eCommerce B2c
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    Slide Booklets 03.01.2016

    Priorities in Digital Innovation for Business in 2016: Investment Trends

    €110.00
    +vat
    This report provides an overview of the state of the art of digital innovation in Italian retail, providing an assessment of the value of investment in digital innovation and examining the various digital innovations that are capable of reshaping retailers’ processes.
    Observatory Digital Transformation Academy
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