Publications

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    Report 02.24.2020

    Electronic invoicing: a chance for change

    €190.00
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    Electronic invoicing presents a great opportunity for Italy: digitalize the industrial heart, starting with the relationships between business partners. However, this will only be possible if companies can start to recognize the benefits of this “forced digitalization” and if they understand how to extend it to other processes.
    Observatory Digital B2b
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    Report 02.05.2020

    At full Mobile speed!

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    The relevance that the Mobile channel is gaining in the relationship process between company and consumer clearly emerges from these elements: high number of Mobile Surfers; pervasive impact of the Mobile channel in all sectors and all purchasing process stages; continuous technology innovations of the channel (such as augmented reality, biometrics, etc.) enabling services and a customer experience that would not be possible through other contact points.
    Observatory Mobile B2c Strategy
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    Infographics 01.27.2020

    At full Mobile speed!

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    A good piece of news is that Mobile technology is no longer just a “trend” for Italian companies. The Observatory’s 2018 research has, in fact, identified a variety of data witnessing the growing maturity of companies in using this channel to support their communication, marketing, sales, and customer care strategies or in other terms, the customer relationship process. Research findings can therefore be summarized by the expression “At full Mobile speed!”.
    Observatory Mobile B2c Strategy
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    Infographics 11.27.2019

    Happy Birthday Internet (of Things)

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    In 2018 the Internet of Things market in Italy achieved a turnover of €5 billion, a 35% increase on 2017, fuelled by both the more consolidated applications that use “traditional” cellular connectivity (+27%) and by those that use other communication technologies (+47%).
    Observatory Internet of Things
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    Report 11.27.2019

    Happy Birthday Internet (of Things)

    €190.00
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    2018 was a very positive year for the Internet of Things market in Italy. It maintained an excellent growth rate (+35%), to reach a value of €5 billion by end of year. Companies are showing increasing interest in the topic; creating internal departments and managerial roles dedicated to the IoT and taking business initiatives with an open innovation rationale.
    Observatory Internet of Things
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    Report 11.25.2019

    Innovative Payments: mobile and beyond

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    Mobile Proximity Payment grew by 650% in Italy and in 2018 it was used 15.6 million times by over one million people to pay in-store. Meanwhile, new devices and new technologies herald even more innovative payment scenarios.
    Observatory Innovative Payments
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    Infographics 10.24.2019

    Innovative Payments: mobile and beyond

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    Mobile Payment & Commerce continues to drive New Digital Payments, which by now are worth €80 billion overall. New innovations are emerging in the area of digital payments which will give rise to new services and to the transformation of the user experience for consumers in stores.
    Observatory Innovative Payments
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    Infographics 05.21.2019

    Smart Home: Look who’s talking!

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    During 2018 the Smart Home market in Italy reached a value of €380 million, registering extremely high growth (+52% compared to 2017) in the wake of smart home speakers, which were finally launched on the Italian market.
    Observatory Internet of Things
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    Report 05.10.2019

    Smart Home: Look who’s talking!

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    During 2018 the Smart Home market in Italy reached a value of €380 million, registering extremely high growth (+52% compared to 2017) in the wake of smart home speakers, which were finally launched on the Italian market.
    Observatory Internet of Things
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    Report 12.20.2018

    Cloud Transformation: evolving towards the agile organization with clouds

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    The Cloud is entering a new age of maturity, companies perceive its digital innovation enabling value and design their transformation path with increasing awareness. IT systems have become complex and technologically heterogeneous, evolving into Hybrid and Multi Cloud environments. This has introduced new challenges for companies that, to respond to change must reach the right level of technologic and organizational. agility
    Observatory Cloud Transformation
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    Report 12.13.2018

    B2c eCommerce: the market is growing, but does the value increase?

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    In a context where eCommerce is increasingly relevant and with a less restricted range of action, doubts and questions regarding the sustainability of the business now come clearly to light. The most important: the market is growing but does the value for companies that have accepted this challenge increase at the same time? And for the Country System?
    Observatory eCommerce B2c
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    Report 12.06.2018

    Identity and Mobile: The opportunities inside your smartphone

    €110.00
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    Compared to traditional identity, digital identity can contain other types of information other than basic personal details, such as information related to the online interactions of the business or individual. Smartphones, due to the technology they contain and the fact that they have become ubiquitous in everyday life, can play a fundamental role in the area of digital identity: many people are rarely without their smartphone at hand, making it a more constant companion than their wallet. These technological characteristics and the particular way in which they are used make smartphones a very useful and adaptable device for identity management, for both physical and digital identities.
    Observatory Innovative Payments
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    Infographics 10.15.2018

    eCommerce B2c: the market increases, but does the value grow?

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    The growth of eCommerce B2c in Italy continues: the value of online purchases in 2018 exceeds 27.4 billion euros, with a 16% increase compared to 2017. In absolute value the market is worth 3.8 billion euros, the highest ever. In a context where eCommerce is increasingly relevant and the range of action is less restricted, doubts and questions on the business sustainability arise with increasing force. The most relevant: the market increases, but does the value for companies that have accepted this challenge grow accordingly? And for the Country system?
    Observatory eCommerce B2c
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    Report 10.12.2018

    Mobile Payment & Commerce Fasten your seatbelts!

    €190.00
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    Mobile Proximity Payment is taking its first concrete steps thanks to investments in communication and the entry into the Italian market of big international players. Mobile Commerce is winning an increasingly large slice of online purchases and now accounts for 25% of eCommerce transactions.
    Observatory Innovative Payments
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    Infographics 10.10.2018

    Cloud Transformation: evolving towards the agile organization with clouds

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    The Cloud is entering a new age of maturity, companies perceive its digital innovation enabling value and design their transformation path with increasing awareness. IT systems have become complex and technologically heterogeneous, evolving into Hybrid and Multi Cloud environments. This has introduced new challenges for companies that, to respond to change must reach the right level of technologic and organizational. agility.
    Observatory Cloud Transformation
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