Publications

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    Report 04.30.2020

    B2c eCommerce: The growth and innovation engine in Retail!

    €190.00
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    The importance of eCommerce in Italy continues to grow. Although it still accounts for “only” 7% of total purchases, it is responsible for over half of Retail growth. If well managed, the channel offers numerous growth opportunities to companies, both commercial and non-commercial.
    Observatory eCommerce B2c
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    Report 02.12.2016

    B2C E-Commerce: Comparing the International and Italian Markets

    €110.00
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    Taking as a benchmark the major European markets (UK, Germany, France and Spain), the USA, and the major Far Eastern markets (South Korea and Japan), these show markedly higher penetration rates for e-commerce than Italy, and slightly lower growth rates. Compared to the emerging markets (Brazil, India and Russia), Italy has a somewhat higher penetration rate and a generally lower growth rate. Italy occupies an anomalous position, having a growth rate in line with more mature markets, but a penetration rate only slightly above that in emerging markets. In other words, a market that is neither very dynamic nor very mature, but holding as yet untapped potential.
    Observatory eCommerce B2c
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    Report 07.21.2015

    Mobile Banking: an app for everyone

    €110.00
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    Banks were among the first players to recognise that the diffusion of mobile devices was exceptionally far-ranging, while being those most affected by the changes in the field. This meant that they had to evolve in terms of their offer strategy, providing banking services calibrated to the upgraded profiles of their customers.
    Observatory Other
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    Report 05.25.2015

    Mobile Payment & Commerce offer in Italy in 2014

    €110.00
    +vat
    Mobile remote payment & commerce still remains the main source of value in this market, with transactions worth 2.2 billion Euros in 2014, a growth of 55% (1.2 billion Euros in 2013). In the sector of mobile proximity payment & commerce, NFC has become the preferred technology for proximity/contactless payments and, as a consequence, the first commercial launches based on the SIM-based ecosystem have been taking place in Italy.
    Observatory Innovative Payments
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