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821 million euros spent in 2015 by online players in Italy in government authorised games with winnings in money, or 4.8% of offline+online gambling; two thirds of active online players spend less than 50€ a month. The market grows by 13% from Casino Games and Sports Bets. While online Poker keeps dropping (-18%), money spent on Casino Games registers a 27% increase, reaching 328 million € with Online Slots representing 60% of total in value, while Sports Bets go up by 25% reaching 267 million € even though there haven’t been any important summer events in 2015. The Mobile sector plays an increasingly important role: expenditure through Smartphones and Tablets reached 155 million €, with a market penetration of nearly 20%. The state revenue battle is very much alive: the new scheme provides for fixed rates, between 20 and 22%, for expenditure, favouring licensed operators within the EU area.
Online Gaming: Growth of the legitimate circuit
Overall expenditure in online gaming in 2015 was 821 million, with a 13% growth from 2014. The year 2015 is the turning point for the sector, after four years of basically stable or slightly declining (...)
Online Gaming in Italy: market
Over recent years, the distribution of gross gaming revenue (GGR) from online gambling in Italy has been shifting within the relative game categories. Poker is losing position, having fallen out of fashion, (...)