Big data: from data insight to data driven strategy


Per scaricare l'infografica in alta risoluzione registrati al sito o condividila sui social network

To download the high-resolution infographic login in, or share it on your favorite social network



The area of Big Data Analytics saw considerable growth in 2015, up by 34%. That of Business Intelligence grew less, by only 11% but, in terms of volume, it is the greatest sector. The driving sectors are insurance, banks, telecoms and media. Although Italian companies are well-aware of the importance of extracting insights from their data, many are still some way from following data-driven business strategies. Most data used, in 84% of cases, are structured, but we expect unstructured data to gain ground in the future. Within companies, the analytics solutions used most widely are marketing and sales, finance and control, computing, purchasing production and supply chains. Among the organisations examined, 26% have appointed a Chief Data Officer and 30% have one or more data scientists, although the responsibility for analytics remains on the shoulders of the CIO or another IT decision-maker.

See also...

Report Icon
Report: 20.10.2016

Trasformazione Digitale: B2b… or not to be

Il B2b è il campo di azione privilegiato della Trasformazione Digitale dell’intero Sistema Paese. Con la Fatturazione Elettronica verso la PA si è mosso un primo (...)

Webinar Icon
Webinar: 07.11.2016

Utilizzo della SPID per i servizi aziendali

SPID è l’acronimo di Sistema Pubblico di Identità Digitale, una soluzione che permette di accedere a tutti i servizi online della Pubblica Amministrazione con (...)

Subscribe Now