Data Culture & Generative AI: towards a new data experience?

The report presents results of Research conducted by the Observatory in the 2023 edition. In particular, it illustrated main current trends at international level, detailed data regarding the Data Management & Analytics market in Italy with the main occurrences of 2023, and the maturity index of large organizations in the Data Strategy field. It is also reports an in-depth study on the state of maturity of Small and Medium Enterprises.

•    What events have characterized 2023 on the topic of data and what are the main current trends?
•    How much is the Data Management & Analytics market worth in Italy in 2023? What are the most interesting expenditure areas?
•    What is the level of maturity of large Italian organizations in Business Intelligence, Data Management, and Data Science?
•    Where do small and medium-sized enterprises stand?

1. 2023: new data valorization opportunities for companies and public sector bodies
2. Data Management & Analytics market in Italy
3. Data Strategy in large Italian Enterprises
4. Data Strategy in small and medium Italian Enterprises
5. Specialized skills shortage: an obstruction affecting large and small businesses
6. The leading edge of innovation: future trends